The role of music is to help people feel confident; to feel courage that tomorrow (or even this afternoon) is worth facing. People don't want Rock & Roll to make them feel less confident. If you don't approach your own music with courage, you can't expect that it will deliver the courage that people want … Continue reading Courage
Imperfection is Beauty We went out for dinner the other night and the restaurant owner sat us under this message on the wall. "Imperfection is beautymadness is geniusand it's better to beabsolutely ridiculousthan absolutely boring" I don't normally photograph restaurant walls, but this was so topical for what I keep seeing and was already thinking … Continue reading Imperfection is Beauty – the Dangers of Perfection
The Problem Too many artists don’t have any strategy when they go to release music. They simply think if they put it online (Spotifry maybe) that it is enough; that everyone will recognize their amazingness and next week they will be stars. Having been in this business for 30+ years I know this is not … Continue reading Basics of Song Promotion
2020 It is just 2021 today as I tryper this (no that ain't no spello). 2020 was an odd one, an interesting one, a downright infuriating one. But we can learn a lesson or two and let it go. Let ourselves get on. Most of the year I spent trying to sell myself. That meant … Continue reading Goodbye 2020 – why do I never get sales?
Everyone one is making music these day. Everyone has an app (or three) on their phone or computer that they can use to bang out a choon and lay down a lyric. Everyone has access to publishing tools from Soundcloud & YouTube to Bandcamp & Spotifry. Everyone is a musician. It is in how people … Continue reading Taking the Step from making music to being an Indie Musician
Bandcamp is good because there is virtually no community interference. Your music is just on the shelf. That does mean that you need to work a bit to generate any traffic. There are several genre spaces that use Bandcamp as a hub; Metal & Berlin School being two I know. Aligning yourself (even if only … Continue reading Getting Ahead On Bandcamp
My last article was about how much of the "support" material we see is doing more damage than good, little did I realize the impact it would have. All The Voices Since watching a couple of these videos on how to “how to make garbage”, as research my YouTube Recommended Viewing has swerved massively from … Continue reading How Garbage Becomes Good
"Is this the world we created?"Queen When I was growing up it was called "having standards".In computer terms it got called GIGO - short for Garbage In = Garbage Out. Then people started thinking that was too "stuffy" and unaccepting of those who weren't wealthy enough to have standards. Referring to garbage in such derogatory … Continue reading On Having Standards – Garbage In Garbage Out
I meet person after person in forums & groups who ask questions like: Should I buy the Sprogulator Pro Plugin? I intend to be Pro. To deliver Pro-quality work. I have a Sprong device in my DAW already but it doesn't say it is "Pro" and everybody knows that Stock devices are not Pro. And … Continue reading Professionalism – idea or upgrade?
https://youtu.be/oCtNy7GXlgk Skatergirl & The Bot BoisI Love You Baby (I'm Such A Loser) We are starting to see the appearance of Virtual Singer applications. I am seeing people be excited about them which I understand as the technology itself is fascinating. I openly admit that these things concern me. I am not at all worried … Continue reading Virtual Singers – are they a good idea or dangerous?